No what size your business is, growth can’t be achieved without the proper nurturing that comes with spreading your message and getting your products or services in front of potential customers through marketing. Over time, a common misconception has cropped up in the business community that marketing has to be an expensive process in order to see a good return, however, this couldn’t be further from the truth. Though our Tulsa web design firm is always here to help, here are 3 inexpensive marketing practices to market your small business today!
Build Your Blog
One of the easiest ways to drive organic traffic to your blog through search engines is by providing keyword rich blogs that provide valuable information that your customers would like to share. Focus on writing content that your customers can get excited about or will find inherent value in for the biggest impact. Remember, although robots are responsible for crawling the content and indexing your website, writing for actual people will strengthen your brand substantially.
Social Media Interaction
Although some social media sites have started limiting the organic reach of business pages, social media still provides an excellent free source of publicity that can’t be found anywhere else. By spending time interacting with potential customers on your branded social media pages, you can build a relationship and help strengthen your brand image. If you do feel like investing some money into social media advertising, even the smallest budget can provide great results!
Expand Local Profiles
As a small business owner, you likely have a Google Maps listing that helps drive local traffic to your business. However, many other free listing services can also be utilized to further expand your reach to different places potential customers may be searching online. One option for expansion is Yelp, which provides free listings that are indexed by search engines. Don’t forget to complete ALL info fields on your local profiles for the most impact.
Still Need Help with Inexpensive Marketing?
Skynet Solutions is a Tulsa website design firm that specializes in inexpensive and effective marketing to help small business owners achieve their marketing goals. If you still need help determining the best marketing channels for your business, our Tulsa marketing firm would love to help! You can fill out our contact form to get started today. You can also connect with us on Facebook, Twitter, Google+ and LinkedIn!