The entire Skynet Solutions team has been working hard the past couple months to churn out new websites for small, local businesses around the country! Our team has been working hard to create everything from beautiful new logos and graphics to updated content and custom back ends. We’re proud to be able to show off some of the finished products now. One of these websites was for our friends at Reveal Salon in Tulsa. We had previously helped Reveal Salon update their business cards and logo and they were so satisfied with the work that they came back to us with an ever bigger job—a complete website update! We updated their content and graphics and redesigned the website layout and backend to make it easier for customers to navigate and Reveal Salon employees to use. Running a small business is a lot of work and we know that you need to take every advantage to stay ahead of the competition and on top of your customers’ needs. That means everything about your business needs to be sharp and cohesive, from the look of your store and the way your employees treat your customers to your logo and your promotional materials. So, when Reveal Salon came to us last year looking to update their business cards, we know how important it was to really nail it and get the new look they were going for. They wanted the new business cards to have a modern, unisex look that contained all their relevant contact information but didn’t look as feminine as their old business cards had looked. The salon owner wanted the new cards to appear more neutral so they would attract a wider client base and wouldn’t make you think “salon” as soon as you looked at them. Our design team worked hard to meet all these specifications. We know how important continuity of design is in marketing and branding. Everything about your business, whether it’s your website, your Facebook page or your business cards, needs to remind the customer of who you are and what you can do for them. Our team created a really attractive card which matched the theme of the company website (which at the time was not designed by Skynet Solutions). You can see the finished result below: The team at Reveal Salon was so pleased with the work we did on their business cards, that when they were ready to do some work on their website they came straight to us. Keeping your website up to date is extremely important for any business, no matter your industry or your size. Did you know that the lifespan of a website is only about three years? That means if your website hasn’t been significantly updated in the past three years, everything from the graphics to the backend are outdated and are probably less current that your competition and your website might not be mobile friendly anymore. This is even more important for local businesses. According to Google, the majority of searches are now made from mobile devices, not desk tops. So if your website isn’t mobile friendly, your customers will likely go to another site. Also, more than half of all mobile searches are made with the hope of finding local results such as an address or business hours; and two-thirds of those searches result in a purchase. The bottom line is, if your website isn’t up-to-date, mobile friendly and easily found in search results, then you’ll be missing out on tons of potential customers. Take some time today to look at your businesses website and see if it is up-to-date. Is it mobile friendly? Is it less than three years old? If the answer to both these questions isn’t yes, it might be time for you to overhaul your site. In the meantime, you can always get in touch with the experts at Skynet Solutions for help with any design, development or marketing needs, including your online business listing, website development, marketing or anything else you need to help make your business succeed. With our diverse range of skills and experience, we are sure to have the tools you need to make 2016 your business’s best year yet. You can fill out our online contact form on our website to get started today. You can also connect with us on Facebook, Twitter, Google+ and LinkedIn!