What’s the first word that comes to mind when someone mentions the term internet search? It’s probably google isn’t it?
Google has been the dominating force in online searches for years now, but according to Microsoft, Bing is about to gain some serious ground in the market.
Recently released Windows 10 implements Bing in multiple functionalities, including the new Voice control app, Cortana, a desktop search bar, and the new Edge web browser. As it stands now, Bing has 20% marketshare in search engines. However with all of these features, Microsoft is predicting a 10-15% increase in search volume through Bing, which is good news for advertisers. Could a search engine finally give Google a run for its money? Only time will tell now!
Sourced from this article on News360 :Google to Lose Search Market Share? Microsoft Predicts Huge Gains for Bing