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Marketing

Google’s New Logo – For a Faster Web?

Google’s new logo has been revealed for long enough now that most of us have seen it and developed an opinion about it. Let’s just say what’s on everyone’s mind first – Yes, it does seem slightly reminiscent of a title for some kind of children’s show on PBS. The bright colors combined with the extremely simplified and rounded typeface gave a lot of people that crayon vibe. But there’s a reason for everything! An analysis on Gizmodo (seen here) revealed that this new logo can actually do us a lot of favors as far as webpage load times go.  Essentially, the transition from the complex serif font to the more simplified and circle-based font makes the shape of the logo much more mathematically simple. In the .svg file format (scaleable vector graphic) the image is only 302 bytes uncompressed. In contrast, the more complex vector file of the original logo came out to 6,380 bytes uncompressed.  While 6kb is almost nothing on most modern internet speeds, this change really demonstrates the trend of building website on more basic vector graphics rather than heavy raster (pixel-based) images. What do you think? Is this a welcome change, or do you prefer a more flashy look at the cost of a bit of extra loading time? Data from Gizmodo Article: How Could Google’s New Logo Be Only 305 Bytes When Its Old Logo Was 14,000 Bytes?

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Support

Unfrustrate your Website Maintenance

In this day and age, it is enormously vital to have a website to give your business an online presence. With the amount of time that people spend on the internet, a website has become the face of many small businesses and big businesses alike; a face that should always give a good first impression of the business. Websites offer current clients and potential customers an opportunity to engage with businesses to obtain detailed information and to interact with what that business has to offer. If information is outdated or a user’s experience becomes negative because of broken links, then it is definitely time for a little website maintenance to save face. The proper maintenance of a website takes time, a lot of effort, and can be frustrating for a business owner already pulled in a thousand different directions on a daily basis. We want you to know that the experienced team at Skynet Solutions has your back and can help any business with the following common website maintenance tasks: Move, change, add, update, or delete web links Add, change, resize, edit, update, or remove images Embed, replace, edit, and remove videos Replace or change existing logos and create new logos Update contact information or any other website text content Update meta keywords, page titles, and descriptions Update website buttons, inventory pricing, and shopping cart software Make changes and updates to website and newsletter layouts Adjust formatting and style enhancements of layouts Provide statistics on website traffic and visitor information Consult on search engine optimization and implement a plan of action Generate an easily navigable sitemap for search engines to index Work on all platforms (e.g. WordPress, Joomla, Drupal, Ruby on Rails, etc.) Let Skynet Solutions uncomplicate your website maintenance today. Give our skilled staff a call at 918-895-1982 to get started.

Categories
Support

Is Firefox About to Make its Comeback?

Remember when Firefox was the cool browser to use? It was a time before Google Chrome, when Internet Explorer first started to fall.

As you can imagine, Mozilla isn’t happy with Firefox’s declining user base, and they’ve developed a plan to begin regaining territory lost to Chrome. This plan revolves around a three-pillar philosophy

1. Quality – Ensuring that every feature is streamlined and enjoyable to use.

2. Uniquely Firefox – Giving users Control to shape their web with a strong focus on online privacy.

3. Best of the Web – Creating better integration with add-ons and partners.

More usage of Firefox could mean less search volume for Google, as Firefox no longer uses Google as its default search engine. It’s hard to say exactly what else this would mean for the future, but it’s safe to assume that Google, Apple, and Microsoft will react and bring even more changes to our current selection of browsers.

Either way, this fierce competition will likely end in victory for consumers!

Information sourced from News360 Article: Mozilla outlines three-step plan to win back Firefox users