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If your website has been underperforming lately and not generating the leads you had hoped for, there’s a good chance you haven’t had a website redesign in quite a long time. Digital trends change very quickly and it’s important business owners take the initiative to keep up with them. While there is no set determination on how often you should update your website, there are a few different signs that can help you determine if you need a new website design.
While many individuals will make resolutions on a personal level, there are many benefits that can be obtained by businesses that make the resolution to update their existing website design for 2018. Most experts in the field will recommend a redesign of your website every 2 to 3 years to keep up with competition and keep your visitors engaged. However, there are generally a few key factors that can help determine whether your business should invest in a website design refresh.
The navigation bar on your website is arguably one of the most important components of your website. Great navigation menus allow your website visitors, or potential customers, quickly and easily find the information they are looking for. Implementing an easy-to-use website navigation menu is critical for achieving optimal user experience.
At Skynet Solutions, we understand the importance of the navigation menu of your website for ensuring your website remains competitive in search engine rankings and helps your visitors easily access the parts of your website they are looking for with minimal effort. For this reason, an effective navigational menu structure is implemented in each web design project we complete. Here are some of the reasons your website should be optimized for easy navigation:
When a visitor to your website isn’t able to easily find the pages they are looking for, they likely won’t stay around for long. This can lead to high bounce rates when a website visitor only accessing one page of your website and then leaves. Laying out your website pages to provide quick and easy information can ensure that visitors spend more time on your website and learn more about your products or services.
When someone visits your website, the ultimate goal should be to encourage a conversion such as purchasing a product or signing up for your newsletter. By being able to easily navigate your website and find the products they are looking for, you have already won half the battle. Once the product is easily located, content and price will determine if your sale is closed.
Navigation menus are consistently displayed across the top of your website. For this reason, it is important to ensure that the website design retains cohesion across all pages with the option to return or go to a different page on the website. This will ensure a consistent design and provide your visitors with an easily navigated website.
Skynet Solutions is committed to providing the best web design services possible. If you are ready to expand your web presence, redesign your existing website or enhance your digital marketing, we are here to help. You can fill out our contact form to get started today. You can also connect with us on Facebook, Twitter, Google+ and LinkedIn!
By you likely know the importance of having a website and expanding your online presence. Once you have decided to invest in a new website or redesign your existing website, it is important to find a Tulsa web design firm that can handle the initial build or redesign of your website correctly. Here are some of the steps your organization can take to ensure you choose the right Tulsa web design firm to complete your project.
As with any project, it is important to determine a budget to ensure costs are kept under control. It is important to get a quote for the services and functionality needed prior to settling on your ideal web design firm. Some web design providers may have hidden costs or fees, ensure you are quoted for the full price and aren’t stuck with any unforeseen costs.
Determine what you desire for your website functionality and find a firm that can accommodate your specific needs. While it may seem cost effective to utilize a template for your new website or website redesign, there are many problems that can arise from this practice, Instead, find a firm that can provide custom functionality that is required by your organization.
Doing preliminary research and looking through reviews can help determine the best web design firms in your area. With the many different review websites available, you will have the ability to thoroughly research the options available to your organization. Take time during this process to ensure you find the right firm for your needs.
Once you have narrowed down your pool of potential web design firms, it is time to meet the team. Take the time to meet with several web design firms and find the one that best resonates with you. Having a friendly and healthy relationship can ensure that you have a smooth experience during the development process.
Skynet Solutions is committed to providing the best web design services for Tulsa and all of Oklahoma. If you are ready to expand your web presence, redesign your existing website or enhance your digital marketing, we are here to help. You can fill out our contact form to get started today. You can also connect with us on Facebook, Twitter, Google+ and LinkedIn!
You likely already know the importance of having an accessible brick and mortar store for individuals with disabilities. However, how much thought have you put into how accessible your website is for potential customers that may have disabilities? The Americans with Disabilities Act (ADA), not only covers real world applications but is applicable to your digital presence as well. To help combat the growing problem of inaccessible websites, Tulsa web design provider Skynet Solutions takes special care when during your website development to ensure any visitors to your website are able to easily navigate it and find the information or products they are looking for.
It is important to remember that not every visitor you receive uses the same browser and several devices and tools can be utilized for individuals with disabilities. While ADA compliance standards for websites are vague, legislation is constantly being retooled to include the criteria necessary for a website to be considered compliant. Even now, several website operators have been faced with lawsuits because their website was not accessible to a particular disability, making attention to detail critical. At Skynet Solutions, we implement industry standard ADA compliance with our Tulsa web design services to help ensure your website is ready for upcoming changes.
At Skynet Solutions, we are familiar with current ADA compliance rules and have implemented them into several Tulsa web design projects. Much like brick-and-mortar stores require certain adjustments to be compliant, websites too have similar needs. Here are some of the requirements for an ADA compliant website: Scalable Text – To be considered ADA Compliant, your website must offer scalable text for vision impaired visitors. Our Tulsa web design services will provide this functionality on your website the ensure text can be magnified to meet this compliance standard.
For visually impaired visitors using a screen reader, it is important to provide functional descriptions for any images that appear on your website. Likewise, any videos that are available on your website should include an audio description or transcripts for individuals with a hearing impairment. Keyboard Navigation – Keyboard navigation for your website is important for individuals with disabilities that don’t allow them to use a traditional mouse for interaction. For this reason, having a website that can be navigated with a keyboard only is crucial.
Skynet Solutions is committed to providing the best web design services for Tulsa and all of Oklahoma. If you are ready to expand your web presence, redesign your existing website or enhance your digital marketing, we are here to help. You can fill out our contact form to get started today. You can also connect with us on Facebook, Twitter, Google+ and LinkedIn!
Whether your existing website has gotten stale or you are finally taking the jump and creating your first website, there are many web design considerations that should be taken into account when preparing for your next website design. These factors can directly contribute to the success of your business online, making them invaluable. Here are some of the web design considerations for your next website design.
When planning out your next website design, it is important to consider how it will be used and who it will be used by. By understanding how your potential website visitors will interact with your website, you will have a better idea of how to lay out navigational elements and design elements to provide the best experience possible. Focus on a clean layout that provides easy access to information without clutter.
Are you hoping to utilize web design services to generate leads for services you provide or are you planning on starting an e-commerce website to sell your products to a wider market? This web design consideration is critical in ensuring your website functions properly to ensure the best experience for your website visitors. This can often be achieved through the use of a call to action on each page to achieve the desired user behavior.
If your website visitors have a question about one of your products or services or want to easily contact you to obtain them, does your website have that contact information easily available? To achieve this, each website designed and created by Skynet Solutions has a contact page included in the final build. Our Tulsa website design firm is committed to providing a seamless experience for your clients or customers by giving them the tools and resources needed to effectively reach out to your business.
Skynet Solutions is committed to providing the best web design services for Tulsa and all of Oklahoma. If you are ready to expand your web presence, redesign your existing website or enhance your digital marketing, we are here to help. You can fill out our contact form to get started today. You can also connect with us on Facebook, Twitter, Google+ and LinkedIn!
Skynet Solutions offers premium eCommerce support services, digital marketing, SEO implementation, custom development & graphic design.
