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Marketing

Are Online Business Reviews Important?

If you are trying to expand your reach and make your business more appealing to potential customers, you may be neglecting one of the most important facets of your digital marketing. According to the most recent statistics, 9 out of 10 individuals will read online reviews prior to actually visiting a business. Unfortunately, this means that if your online business reviews are less than stellar, they could be hurting your chances at drawing in new customers.