Categories
Design

Web Design Considerations for Your Next Website Design

Whether your existing website has gotten stale or you are finally taking the jump and creating your first website, there are many web design considerations that should be taken into account when preparing for your next website design. These factors can directly contribute to the success of your business online, making them invaluable. Here are some of the web design considerations for your next website design.

User Interface and Experience

When planning out your next website design, it is important to consider how it will be used and who it will be used by. By understanding how your potential website visitors will interact with your website, you will have a better idea of how to lay out navigational elements and design elements to provide the best experience possible. Focus on a clean layout that provides easy access to information without clutter.

Website Intention

Are you hoping to utilize web design services to generate leads for services you provide or are you planning on starting an e-commerce website to sell your products to a wider market? This web design consideration is critical in ensuring your website functions properly to ensure the best experience for your website visitors. This can often be achieved through the use of a call to action on each page to achieve the desired user behavior.

Provide a Contact Page

If your website visitors have a question about one of your products or services or want to easily contact you to obtain them, does your website have that contact information easily available? To achieve this, each website designed and created by Skynet Solutions has a contact page included in the final build. Our Tulsa website design firm is committed to providing a seamless experience for your clients or customers by giving them the tools and resources needed to effectively reach out to your business.

Why Skynet Solutions for Tulsa Website Design?

Skynet Solutions is committed to providing the best web design services for Tulsa and all of Oklahoma. If you are ready to expand your web presence, redesign your existing website or enhance your digital marketing, we are here to help. You can fill out our contact form to get started today. You can also connect with us on FacebookTwitterGoogle+ and LinkedIn!

Categories
Marketing

Skynet Solutions Provides Tulsa Website Design Services

If you don’t have a web presence or official website, you likely are missing out on potential customers and revenue that your active competitors are gaining. Whether you are aware of it or not, having a website is critical for the success of modern businesses, even if they don’t sell products online. To help you achieve your business goals, Skynet Solutions provides Tulsa website design services. At Skynet Solutions, we understand that there is more to a website than flashy graphics and pretty pictures. We work hard to ensure that your website is not only attractive but has easy navigation features, complete functionality and modern ADA compliance needs. Some qualities of a Skynet Solutions’ Tulsa website design services include:

Easy Updating

To assist in your marketing goals, it is important to consistently provide relevant content, primarily through the use of a blog. With the modern advancement in web content management systems, like WordPress, adding new content to your website and updating existing content to meet SEO standards has never been easier.

Easy Navigation

To ensure your customers and potential customers have an enjoyable experience interacting with your website, Skynet Solutions focuses on easy navigation features with each Tulsa website design we provide. This ensures that even beginners can find the information or products they need from your website.

Modern Design

No matter what requirements you have for your personal or business website, the experts at Skynet Solutions can likely provide website design services to meet your needs. Our design team can create a retro website design, modern website design or anything in between to give you the exact website you want. There’s no limit to what we can do for your web presence. From simple promotional sites to vast and powerful e-commerce stores, we have valuable experience designing and constructing online business tools that will allow your company to thrive.

Why Skynet Solutions for Tulsa Website Design?

Skynet Solutions is committed to providing the best web design services for Tulsa and all of Oklahoma. If you are ready to expand your web presence, redesign your existing website or enhance your digital marketing, we are here to help. You can fill out our contact form to get started today. You can also connect with us on FacebookTwitterGoogle+ and LinkedIn!

Categories
Marketing

When is it Time for a Website Redesign?

As a Tulsa website design firm, we are often approached by business owners that are curious if their existing website is due for a website redesign. The prospect of redesigning your existing website can seem like a big commitment. However, the benefits obtained by doing for most businesses that haven’t recently updated their website often outweigh the short term inconvenience and costs.

To determine if your website is due for a redesign, there are typically a few tell-tale signs that will be a dead giveaway. Though our Tulsa website design firm audits your website for over 200 different metrics to make recommendations, these are the glaring signs that your website is ready. As you browse your website, take note of these specific factors:

Mobile Responsive Web Design

In the modern age of the web, having a mobile responsive website is critical for your success and continued organic search engine traffic. According to Search Engine Land, more than 50% of queries entered into search engines now come from mobile. If your website isn’t optimized for their experience, you could be neglecting over half of your potential web traffic and decreasing search engine ranking with high bounce rates.

Dated Design or Functionality

Having a dated website design can often deter potential customers or clients from wanting to do business with you. According to Forbes Insights, research shows that 82% of customers conduct research online before making a purchase. For this reason, having a modern and responsive web design is critical for influencing their purchasing decision.

Poor Search Engine Ranking

Though there are many factors that can contribute to a low search engine ranking, including website longevity, if you are considering a web redesign your website has likely been around long enough to crack the top of the search engine rankings for certain keywords or search queries. According to Chitika, the first result in a Google search gets 33% of traffic and the traffic decreases with each listing from there. Improving your web design, reworking your website content and properly implementing 301 redirects can help boost your SEO value and search ranking.

Why Skynet Solutions for Website Redesigns?

A website redesign is one of the most effective ways to improve your online image for potential clients. Not only will a fresh website appeal to previous visitors, but it will also help boost search engine visibility significantly when properly implemented. As a Tulsa web design firm, Skynet Solutions is ready to help make your site the best version yet! You can fill out our online contact form on our website or connect with us on Facebook, Twitter, Google+  and LinkedIn!

Categories
Development

The Benefits of Custom Websites

The modern internet world is filled with free websites bearing countless iterations of templates. Though templates can serve a purpose and provide a quick entrance into the online medium, cookie cutter template websites aren’t as unique or useful as a custom website. When dealing with a personal website, the ability to manipulate the look and content attached to it should be a flexible, yet easy, process. Search Engine Optimization Generic free sites generally aren’t built to be SEO friendly. For this reason, individuals will find it is very unlikely the site will rise in search results. With a custom website, the entire spectrum of SEO can be utilized to make a website more visible and discoverable. Custom websites can help funnel potential customers to a target site to provide services or products they are searching for. Branding Custom websites can be tailor-made to mimic branding preferences and achieve a cohesive look between products or services offered by a company. This attention to detail will make a business seem more reputable and distinguished in the eyes of potential customers. A custom, professional website can create a positive first impression to generate sales. Tech Support  If a custom website is designed and hosted by a trustworthy firm, technical support is guaranteed to be included. This means business can focus on sales and not on the technical side of keeping a website functional. Content updates and expansion can always be a delicate procedure without ruining a website’s functionality, having a professional to implement it will save time and money in the future. If your business is in need of a professional, functional website, with the ease of use customers will appreciate, call us today or contact us through our online form! We would love to help build the custom website needed to grow your business.

Categories
Marketing

It’s 2016 Do I Even Need a Website?

It’s 2016 Do I  Even Need a Website?   Many small businesses believe a Facebook page or other online profile is sufficient and there for no real reason exists to invest in an individual website. With all the misinformation and scam artist in the “Web” industry, it is easy to see how one would arrive at this conclusion. The reality is, that it is more important than ever for organizations, especially small business, to have their own website. Did you know that recent case studies have revealed a 20% reduction in the average adult attention span since the year 2000? Bear with me, in order to explain we need to create a little back story so the explanation makes since. Imagine that Sunshine Furniture is a local furniture store. Sunshine Furniture does not have a website instead they have a Facebook Business Page. The owner has reasoned that since they did not waste the money on a website they can in turn invest in regular updates/posts to their Facebook profile. Now that you understand Sunshine Furniture’s marketing tactics, let’s imagine that you happen to be in the market for a comfortable new rocking chair. While on Facebook looking at new photos recently posted by someone in the family you happen to notice a recent post announcing a, what looks to be, huge sale at Sunshine Furniture on their rocking chairs. We all know how quickly the Facebook feed updates so at that moment you have to make a choice, make a note to visit Sunshine Furniture or click on the post to find more information. Since how Sunshine Furniture does not have a website when you click on the post you are taken to a page within their Facebook profile. Now you are looking at the event page for the sale and receive a new notification “You are now eligible to move to the next level of Candy Crush”, remember the thing I mentioned earlier about reduced attention span… that’s right boom you’re off working hard to stay ahead of your friends on Candy Crush. At some point in the future you are going to remember you had seen an ad somewhere regarding rocking chairs on sale, even if you remember it was on Facebook the post is now long gone. If Sunshine Furniture had invested in a website the sale, would likely have been posted on the website. Then upon clicking on the Facebook post you would have been directed to their website allowing you to focus for just a few short minutes on exactly what was on sale and whether or not you needed to check out the sale in person. Since Sunshine Furniture controls the website they can in turn control the environment and rest assured that there will be no popup notifications within that few minutes and you will be able to receive the full message they are wanting to communicate.   Conclusion: there is no “silver bullet” when it comes to maximizing your online presence, instead there are many puzzle pieces that need to play together in order to maximize the desired result. A website is most definitely an important puzzle piece as it is the ONLY online asset where an organization can insure that there are as few distractions as possible while trying to communicate a message to their audience.

Categories
Marketing

Advanced Pest Solutions Gets Website Overhaul

We’ve been telling you the past couple weeks about some of the amazing new websites the team at Skynet Solutions has been creating and we have one more we want to share with you today. When Advanced Pest Solutions came to us for a website overhaul, we were excited to have the opportunity to work with them because of the great reputation they’ve built for themselves in Bartlesville. As a local, family-owned and operated pest control company, Advanced Pest Solutions is a staple of the Bartlesville community and provides quality pest control services for communities across Northeastern Oklahoma and Southeastern Kansas. Working with a company that has such a good reputation and strong ties to its community is always fun. However, it also presents a unique set of circumstances to work within. Many local, family-owned businesses, like Advanced Pest Solutions, have customers who have been using their services for years, decades even. And when they change something about their business, whether it’s the location or the hours or the website, they have to do it in a way that is accommodating to their old customers. But, as any business-owner knows, you also need to continually innovate and improve to attract new customers and stay ahead of your competition. Advanced Pest Solutions wanted a new website to be able to better attract new customers, as well as better serve their long-time customers. They needed a site that was clean and inviting, informative and easy to use and that would be easily recognized by their old customers, even in its new and improved form. Our team got to work developing a new website, designing new graphics and images and writing fresh content for the site, including an introductory blog post to help them get their blog page off the ground. Skynet Solutions also hosts the Advanced Pest Solutions website, so we can help them troubleshoot any technical issues they have. One of the skills our team prides itself on, is the ability to meet the varied and unique needs of any client. We’ve developed and designed websites and written blogs and website content for multiple pest control companies, including Arrow Exterminators, Emtec Pest Control and Xtreme Pest Management. However, we’ve manage to make each of these sites and all of their content and blogs unique and different. We tailor all of our work, no matter the size of the project, to the client and their specific needs. The ability to make interesting, relevant and unique websites and content for all of these clients shows the creativity of our design, development and content teams, as well as the personal attention to detail that you get when you work with Skynet Solutions. We take the time to meet with each client, to really listen to them, to learn what they want and need from their website and then have a discussion about the best way to achieve that creatively, functionally and within their budget. The Skynet Solutions team takes the time to get a feel for your company and how you want your business to be displayed. You know what you want customers to see, think and feel when they come to your website. It’s our job to make that vision a reality. As a small business, we understand that the perception customers have of you is extremely important, and we want to work closely with you to maintain and enhance the good reputation you’ve spent years building. When you spend as much time as you do running your business, serving customers, training employees and more, the last thing you need to be worrying about is whether your website is sending the same message. Do what you do best and keep your business powering ahead; leave the website to us. Get in touch with the experts at Skynet Solutions for help with any design, development or marketing needs, including your online business listing, website development, marketing or anything else you need to help make your business succeed. With our diverse range of skills and experience, we are sure to have the tools you need to make 2016 your business’s best year yet. You can fill out our online contact form on our website to get started today. You can also connect with us on Facebook, Twitter, Google+ and LinkedIn!