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Month: May 2016

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Marketing

Reveal Clear Skin Reveals New Website Design

The entire Skynet Solutions team has been working hard the past couple months to churn out new websites for small, local businesses around the country! Our team has been working hard to create everything from beautiful new logos and graphics to updated content and custom back ends. We’re proud to be able to show off some of the finished products now. One of these websites was for our friends at Reveal Salon in Tulsa. We had previously helped Reveal Salon update their business cards and logo and they were so satisfied with the work that they came back to us with an ever bigger job—a complete website update! We updated their content and graphics and redesigned the website layout and backend to make it easier for customers to navigate and Reveal Salon employees to use. Running a small business is a lot of work and we know that you need to take every advantage to stay ahead of the competition and on top of your customers’ needs. That means everything about your business needs to be sharp and cohesive, from the look of your store and the way your employees treat your customers to your logo and your promotional materials. So, when Reveal Salon came to us last year looking to update their business cards, we know how important it was to really nail it and get the new look they were going for. They wanted the new business cards to have a modern, unisex look that contained all their relevant contact information but didn’t look as feminine as their old business cards had looked. The salon owner wanted the new cards to appear more neutral so they would attract a wider client base and wouldn’t make you think “salon” as soon as you looked at them. Our design team worked hard to meet all these specifications. We know how important continuity of design is in marketing and branding. Everything about your business, whether it’s your website, your Facebook page or your business cards, needs to remind the customer of who you are and what you can do for them. Our team created a really attractive card which matched the theme of the company website (which at the time was not designed by Skynet Solutions). You can see the finished result below: The team at Reveal Salon was so pleased with the work we did on their business cards, that when they were ready to do some work on their website they came straight to us. Keeping your website up to date is extremely important for any business, no matter your industry or your size. Did you know that the lifespan of a website is only about three years? That means if your website hasn’t been significantly updated in the past three years, everything from the graphics to the backend are outdated and are probably less current that your competition and your website might not be mobile friendly anymore. This is even more important for local businesses. According to Google, the majority of searches are now made from mobile devices, not desk tops. So if your website isn’t mobile friendly, your customers will likely go to another site. Also, more than half of all mobile searches are made with the hope of finding local results such as an address or business hours; and two-thirds of those searches result in a purchase. The bottom line is, if your website isn’t up-to-date, mobile friendly and easily found in search results, then you’ll be missing out on tons of potential customers. Take some time today to look at your businesses website and see if it is up-to-date. Is it mobile friendly? Is it less than three years old? If the answer to both these questions isn’t yes, it might be time for you to overhaul your site. In the meantime, you can always get in touch with the experts at Skynet Solutions for help with any design, development or marketing needs, including your online business listing, website development, marketing or anything else you need to help make your business succeed. With our diverse range of skills and experience, we are sure to have the tools you need to make 2016 your business’s best year yet. You can fill out our online contact form on our website to get started today. You can also connect with us on Facebook, Twitter, Google+ and LinkedIn!

Categories
Marketing

Helping Local Entrepreneurs Find Success

Small Business Week 2016 is over and we’re happy to announce that the SCORE Small Business Summit Tulsa 2016 was a huge success! We got great feedback from presenters and attendees and already have requests to bring the summit back next year! Skynet Solutions partnered with SCORE to collectively collaborate with multiple other local and state sponsors to offer Tulsa area small business and prospective small business owners an unprecedented networking and learning opportunity. This action packed small business summit was a great opportunity for small business owners and prospective small business owners from around the Tulsa area to network with and hear presentations from influential local business leaders and get personalized business consulting in a variety of areas. We had about 100 local entrepreneurs, small business owners and prospective small business owners who all came out to network with and hear presentations from speakers with The Small Business Administration, Constant Contact, Tulsa Economic Development Corporation, the Tulsa chapter of SCORE, Skynet Solutions and REI Women’s Business Center. These awesome speakers presented on a variety of topics including email marketing, small business taxes, bookkeeping for small businesses, social media marketing, how to create a business plan, small business structuring, search engine optimization principles and much, much more! The number one question most small business owners have is about marketing and how they can best utilize marketing principles to drive their business. This event brought together a variety of marketing experts and mentors to talk to small business owners about different marketing tactics and how they work so business owners can see what will be most successful for their business. The great part of this event was that it allowed entrepreneurs to talk directly with the people they need to know to get their business off the ground or take it to the next level. Unlike some other industry events we’ve been to which have so-called “experts” with no real world experience explaining how business owners should secure loans or incarnate to get the best tax benefits, the SCORE Small Business Summit was full of industry experts who could give sound advice to curious business owners. If someone wanted to know what documents they would need to secure a small business loan, there was a lender there for them to ask directly. If someone wanted to know what was the best use of their marketing budget, there were social media and email marketing experts there for them to consult with. National Small Business Week Every year since 1963, the President of the United States has issued a proclamation announcing National Small Business Week, which recognizes the critical contributions of America’s entrepreneurs and small business owners. Small businesses are the backbone of the American economy, creating about two-thirds of all the new jobs creating in the United States each year. About 50 percent of Americans in the workforce own or are employed by a small business. This year, National Small Business Week was from May 1-7 and as part of this, Tulsa SCORE organized a day full of discussion, networking and other opportunities that benefitted the local small business community. The event was designed by small business owners, for small business owners to equip them with the information and tools they need to make their small business as successful as possible. The Tulsa area has increasingly been recognized as one of the best places in the country to start a business. We want to continue to help foster this business-friendly environment by working together with the local business community to provide entrepreneurs with the resources they need to be successful. To learn more about the events that Skynet Solutions participates in and hosts, you can keep up with our blog, follow us on social media or give us a call. In the meantime, you can always get in touch with the experts at Skynet Solutions for help with your online business listing, website development, marketing or anything else you need to help make your business succeed. With our diverse range of skills and experience, we are sure to have the tools you need to make 2016 your business’s best year yet. You can fill out our online contact formon our website to get started today. You can also connect with us on Facebook, Twitter, Google+and LinkedIn!

Categories
Marketing

SCORE Small Business Summit Tulsa 2016

We are excited to announce that Skynet Solutions is partnering with SCORE to collectively collaborate with local and state sponsors to offer Tulsa area small business and prospective small business owners an unprecedented networking and learning opportunity. As a part of National Small Business Week, SCORE and Skynet Solutions are putting on the SCORE Small Business Summit Tulsa 2016! This action packed small business summit will be an opportunity for small business owners and prospective small business owners from around the Tulsa area to network with and hear presentations from influential local business leaders and get personalized business consulting in any area of their business that needs improvement, from marketing and bookkeeping to taxes and incorporation. This will be an all-day event on Tuesday, May 3, with dozens of sessions from 9 a.m. to 4 p.m. and is going to be held in downtown Tulsa at 36 Degrees North. This is shaping up to be the biggest event ever held at 36 Degrees North, Tulsa’s basecamp for entrepreneurs, and was created by small business owners, specifically for small business owners to tell them exactly what they need to know to be as successful as possible. The event is structured in a way that makes it easy for working people to make it to many of the events without having to disrupt their workday. Whether you are a longtime small business owner or are just now looking to start the business you’ve always been dreaming about, there’s something of value and interest at this summit for everyone. You’ll have the opportunity to talk directly with the people you need to talk with to secure a business loan, get tax advice, start a non-profit, figure out how to structure your business and more! Best of all, the summit is completely free. We encourage everyone to register (we’ve had a lot of interest from entrepreneurs around the Tulsa area) to make sure you are able to make it to all the sessions you want to go to at your preferred time. Here are some examples of the great mentors and speakers that will be available to you at the summit, as well as a new of the seminar topics. Network with and hear speakers from: The Small Business Administration Constant Contact Tulsa Economic Development Corporation Tulsa SCORE Skynet Solutions REI Women’s Business Center Seminar topics include: Bookkeeping for Small Businesses Email Marketing How to Create a Business Plan Search Engine Optimization Small Business Structuring Social Media Marketing Small Business Taxes And much more! Every year since 1963, the President of the United States has issued a proclamation announcing National Small Business Week, which recognizes the critical contributions of America’s entrepreneurs and small business owners. This year, National Small Business Week is May 1-7 and as part of this, Tulsa SCORE has organized a day full of discussion, network and other opportunities to benefit the local small business community. The number one question small businesses’ have is about marketing and how they can best utilize marketing principles to drive their business. This event brings together a variety of marketing experts to talk to small business owners about different marketing tactics and how they work so business owners can see what will be most successful for their business. You can visit the SCORE Small Business Summit Tulsa 2016 event page to register, get more information, get driving directions to the event, contact information and to see the full schedule of events. We hope to see you there on Tuesday, May 3! To learn more about the events that Skynet Solutions participates in and hosts, you can keep up with our blog, follow us on social media or give us a call. In the meantime, you can always get in touch with the experts at Skynet Solutions for help with your online business listing, website development, marketing or anything else you need to help make your business succeed. With our diverse range of skills and experience, we are sure to have the tools you need to make 2016 your business’s best year yet. You can fill out our online contact form on our website to get started today. You can also connect with us on Facebook, Twitter, Google+ and LinkedIn!

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